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https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/ec178f40-a9d8-4a43-9743-ec44e2cf7f07/banner+Canada+Water.png AV Greenwich https://www.sophiacdesigns.com/bio-me daily 0.75 2026-02-28 https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/c8e6c778-8b65-4654-ae52-036590f0e559/Colour+and+Type.png Bio Me Bio•Me’s visual identity reflects its purpose: transforming food waste into skincare that supports the mind, body and planet. The green-led palette — inspired by fresh fruit, vegetables and natural landscapes — communicates sustainability, renewal and wellbeing. Lighter tones create softness and balance, while deeper greens represent growth and longevity. In partnership with Waitrose, the brand aligns with an established sustainable retailer, reinforcing credibility and circular impact. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/9e028100-0d86-4b65-b74d-f14ae5ee6756/Logo+Development.png Bio Me The Bio•Me logo evolved through simplified, organic forms inspired by repurposed fruit and vegetable silhouettes. The fluid shapes reflect transformation, growth and circularity, while hand-drawn elements reinforce the brand’s natural, imperfect and sustainable ethos. The final mark balances softness and structure, symbolising the connection between nature, wellbeing and renewal. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/bc1b4027-8279-4df7-a3ce-54b362369262/Packaging.png Bio Me Bio-Me’s packaging was designed to create a subtle multi-sensory experience, engaging sight, touch, and scent. Each product reflects its key fruit or vegetable ingredient through colour and form, allowing consumers to recognise what’s inside immediately. Naturally derived scents and considered textures elevate the user ritual, while the outer packaging remains sleek and minimal to ensure a premium, cohesive brand identity. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/0ceed352-e045-4fcb-8ff6-c7134db59fd8/Products+1.png Bio Me https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/744ae7a0-bae4-4b2f-8161-c3f31ccba4b1/Products+2.png Bio Me https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/014b1c0e-0de8-4fac-ac59-877de311e1c1/App+Interface.png Bio Me The Bio-Me app centres on clarity, engagement, and personalisation. A sign-up questionnaire tailors product recommendations based on skin health, lifestyle, and well-being. Users can track points earned from returning food waste and view their environmental impact through the “Monthly Difference” feature, reinforcing purpose-driven participation. Personalised playlists further connect skincare routines with mindful daily moments. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/18ceb24a-edb2-4fb7-8543-0bb71230d8cc/Website.png Bio Me The Bio-Me website mirrors the app’s personalised approach through a guided skincare and lifestyle quiz. By collecting insights into skin concerns, diet, and mental well-being, the platform delivers tailored recommendations and educational content. It functions as both an e-commerce destination and a hub for sustainable, holistic living. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/fb325364-9860-4cef-a168-eb922f1b1da3/Podcast+Mockup.png Bio Me The Bio-Me podcast expands the brand into an educational platform, covering topics such as sustainable habits, mental well-being, and the connection between diet and skin health. Consistent branding strengthens recognition, while the content builds community and positions Bio-Me as a purpose-led thought leader. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/c8931b50-bed6-45ee-b0f4-fd4f31030a0a/Posters+Synaesthesia.png Bio Me As part of its key promotional campaign, Bio-Me collaborates with Ernesto Neto to curate an immersive exhibition celebrating sustainability and holistic living. Known for his multi-sensory installations using natural materials, Neto’s practice aligns seamlessly with Bio-Me’s values of connection to nature and emotional well-being. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/ed4b0f6e-2154-481c-832b-b363d5365a00/Synaesthesia+placement.png Bio Me The exhibition harmonises all five senses, with each room designed to evoke a specific emotion such as relaxation, rejuvenation, or happiness. Through texture, sound, lighting, colour, and scent, visitors are guided into a deeper sensory awareness and emotional release. Integrated skincare stations within each space allow guests to experience Bio-Me products aligned with the emotion of the room, reinforcing the connection between sensory ritual, self-care, and planetary health. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/73e894ef-1f33-4db5-9bb5-181ece311927/Competition+E-Book.png Bio Me Bio-Me’s Instagram competition encourages sustainable and mindful living through creative participation. Entrants are invited to create a nutritionally balanced dish rich in colour, texture, and flavour, judged on presentation, ingredient transparency, taste, sensory appeal, nutritional value, and sustainability. Ten winners receive Bio-Me vouchers and are featured in a collaborative e-book with Waitrose, showcasing vibrant, low-waste recipes that celebrate both health and environmental consciousness. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/cd667b6a-ee09-4607-8257-4235dfc928ac/Event+Invitation+mockup.png Bio Me Bio-Me launches with an exclusive event at Sky Garden, selected for its tranquil, nature-filled setting. Guests are invited to experience healthy food and drinks curated by local chefs and mixologists, including recipes from the Bio-Me e-book.The evening features guest speakers and interactive installations promoting sustainable and mindful living. Promotion is integrated in-store through receipt invitations at Waitrose, alongside app visibility. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/422ef1eb-6fe8-40ab-8f0b-ff94dd06b4cb/Product.png https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/1827c4a5-4900-46b4-aba6-b1b8a8aabdef/product5.png https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/c33c2c9e-82cd-4b3a-ae07-ee34ac5dcb89/Untitled-2.png https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/296c5fbb-3cba-4d4d-a95e-ed134b66ea81/product+4.png https://www.sophiacdesigns.com/golf-wang daily 0.75 2026-02-28 https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/6804a46a-2dd7-4e78-b00b-3604200ecdff/Inspo+Page+3.png Golf Wang To amplify Golf Wang’s playful, eccentric identity, I proposed a collaboration with animation artist Rhymezlikedimez. Both creatives share an expressive, surreal visual language and an unapologetic individuality, making the partnership feel authentic rather than strategic. The collaboration was designed to strengthen Golf Wang’s presence as a culture-shaping brand, pushing it higher within the competitive perceptual landscape. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/bdd1b113-3d54-402b-90ec-ac91799af0ed/Social+media.png Golf Wang The first promotional activation was an NFT giveaway, introducing exclusivity and digital collectability to the brand’s community. I designed the NFT artwork to merge both creative identities and developed a mock Instagram rollout centred around the hashtag #ourcrib — transforming the campaign into a shared digital space that celebrated individuality and belonging. https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/5700f9a9-cbd9-42c3-a993-7bbc24efe3a7/NFT+Designs.png Golf Wang NFT Designs https://images.squarespace-cdn.com/content/v1/699103f26640f755ab78d47e/1cf3e6a5-b6af-4712-99cf-980788c46654/PopShop.png Golf Wang The second activation was an immersive hybrid launch event — a livestreamed experience blending physical and virtual worlds. Functioning as a shoppable, moving lookbook, the event allowed viewers to engage in real time through live chat while purchasing pieces worn during the stream. 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